About
At Aura, we strive to craft distinctive atmospheres that foster self-connection and lead our customers on a sensory journey with every fragrance we create. By blending the art of perfumery with cutting-edge aromatherapy techniques and the precision of fragrance formulation, all rooted in the principles of Scent Branding, we bring each scent to life.
Our creations are inspired by nature, and we are committed to using only safe, eco-sustainable materials in our fragrance formulations. We prioritize the well-being of our customers, their families, and pets, ensuring that every product meets the highest standards of safety and environmental responsibility.
Our passion lies in crafting fragrances that awaken cherished memories and uplift moods. By blending nostalgic notes with innovative techniques and fresh compositions, we aim to inspire positive emotions and create new, lasting experiences for everyone who encounters our scents.
Our Fragrances
“Nothing revives a forgotten memory like a fragrance.” – Christopher Poindexter.
Our fragrance curator has created a collection of fragrances inspired by the Mediterranean, encompassing the unforgettable sunrises, mesmerizing sunsets, and memories of the four seasons blending into one another.
This collection aims to bring light, happiness, optimism, empowerment, and meaning to our daily lives.Aura seeks to recreate the sensorial journey. One of those journeys we’ve all taken to the center of ourselves. This is an invitation to close your eyes and connect with those memories, feelings, and emotions while exploring the notes of our aromas, which have been crafted using the art and science of aromatherapy, olfactory techniques, and fine perfumery.
We want anyone who experiences Aura and its sensory aromas to feel the uniqueness of each scent profile. All our fragrances were created with smart yet sophisticated layers to establish that connection between “Mother Nature and Human Nature.” Aura’s fragrances were designed with one word in mind: transformation. We want these beautiful scents to have the power to turn any challenging day into something meaningful.
Our sustainable and healthy practices
Our fragrances are vegan, cruelty-free, eco-sustainable, free of phthalates, parabens, and nitro and polycyclic musks. Most importantly, they are tested to be 100% safe for families and pets.