Aura Sensorial Aroma LLC (“we,” “our,” or “us”) respects your privacy and is committed to protecting it through our compliance with this policy. This Privacy Policy explains how your personal information is collected, used, and disclosed by Aura Sensorial Aroma when you visit our website www.aurasensorial.com (the “Site”), or when you interact with us through other channels, including social media, emails, or in-person interactions.

By accessing or using the Site, you agree to this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access the Site or provide any personal information.

We reserve the right to make changes to this Privacy Policy at any time. Any changes will be reflected by updating the “Effective Date” at the top of this page. Your continued use of the Site after such updates signifies your acceptance of the revised policy.

1. Information We Collect

We may collect information from you in various ways when you visit our Site, purchase our products, or engage with us online.

1.1 Personal Information

Personal information is information that identifies you as an individual. We collect personal information directly from you when make a purchase on our Site, contact us through Customer Service, subscribe to our newsletter, participate in a promotion, engage with us on a social media platform, including:

• Contact Information: Name, email address, mailing address, phone number, and any social media handles.
• Purchase Information: Payment details, including credit card information, billing and shipping address, and purchase history.
• Account Information: Information you provide when you subscribe our Site, including full name, email address, and preferences.
• Communication Information: Feedback, inquiries, or other communication you have with us through customer service or social media channels including, images, videos, survey responses, and comments.
• Device Information: MAC addresses, IP addresses, cookies, or other online identifiers.
• Demographics: Age, gender, ethnicity, and other related information.
• Physical Attributes: ie) Hair and skin type, and eye color.
• Biometric Data: ie) Facial measurements for certain virtual try-on tools.
• Purchase History: ie) Details about the products and services you’ve bought, returned, or considered, as well as your preferences.
• Identity Verification: Might include photo identification for in-person pickups or drop-offs, authentication details for online services. 
• Geolocation Information: GPS coordinates or your device’s approximate location.
• Online Activity: Interactions with our website, mobile apps, and any ads you engage with, as well as your browsing history and the types of devices you use.
• Health Data: Information about skincare issues, medical diagnoses, or related medical history.

1.2 Automatic Data Collection

We also collect certain information automatically when you use the Site:

• Device and Usage Data: IP address, browser type, operating system, device identifiers, browsing behavior, and activity on the Site.
• Cookies and Tracking Technologies: We use cookies and similar tracking technologies to enhance your experience on our Site, including keeping you logged in, personalizing your experience, and tracking analytics for website performance.

1.3 Data from Third Parties

We may receive information about you from third-party services, such as social media platforms (ie. Facebook, Twitter, TikTok, Instagram, and Google when you engage with us on those platforms or connect your social media account with our Site.

2. How We Use Your Information

We may use your information for the following purposes:

• To process and fulfill your orders, including shipping and returns.
• To manage and maintain your account on our Site.
• To communicate with you, respond to inquiries, and provide customer service.
• To send you marketing communications, including promotions, newsletters, and updates.
• To analyze trends and usage of the Site to improve our services and content.
• To detect and prevent fraud, unauthorized transactions, or other illegal activities.
• To comply with legal obligations and enforce our policies.
• To audit interactions for legal compliance and evaluate the effectiveness of products, services, and advertisements.
• To identify and fix bugs on our websites or apps, and for other uses disclosed at the time of data collection.

3. Sharing Your Information

We may share your information in the following circumstances:

3.1 Service Providers

We may share your personal information with trusted third-party service providers who assist us in operating the Site, processing payments, delivering products, or providing customer support. These service providers are contractually obligated to protect your information and use it only for the purposes we specify.

3.2 Legal Requirements

We may disclose your information if required by law, such as in response to a court order, subpoena, or other legal process, or if we believe such disclosure is necessary to protect our rights, property, or safety.

3.3 Business Transfers

In the event of a merger, acquisition, or sale of all or part of our business, your personal information may be transferred to the acquiring company.

3.4 Third-Party Advertising

We may partner with third-party advertising networks to display advertisements on our Site. These partners may use cookies and other technologies to collect information about your interactions with the Site and other websites to provide personalized ads based on your interests.

3.5 Corporate Transfer

We may share your personal information if we sell or transfer all or part of our business or assets, including during mergers, acquisitions, joint ventures, reorganizations, sales, or liquidations.

4. Cookies and Tracking Technologies

Our Site uses cookies, web beacons, and other tracking technologies to enhance your experience, collect usage information, and support advertising efforts. You can control the use of cookies through your browser settings, but disabling them may limit your ability to use certain features on the Site.

5. Your Options to Control Your Personal Information

You have certain rights regarding your personal information, including:

• Access and Correction: You can access and update your account information through your online account settings.
• Opt-Out of Marketing Communications: You may opt out of receiving promotional emails from us by following the unsubscribe instructions included in those emails.
• Cookie Preferences: You can adjust your browser settings to refuse cookies or alert you when cookies are being used.
• Mobile Device & Browser Settings: We may ask for your location or to send push notifications based on your device or browser. You can adjust these preferences in your device settings.

6. Security

We implement reasonable security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmitting or storing data is completely secure, and we cannot guarantee the absolute security of your information.

7. Data Retention

We will retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law. When no longer needed, we will securely delete or anonymize your data.

8. Children’s Privacy

Our Site is not intended for children under the age of 13. We do not knowingly collect personal information from children. If we learn that we have inadvertently collected information from a child under 13, we will delete that information as quickly as possible.

9. Third-Party Links

Our Site may contain links to third-party websites. This Privacy Policy does not apply to those websites, and we are not responsible for the privacy practices of such sites. We encourage you to read the privacy policies of any third-party websites you visit.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Effective Date.” We encourage you to review this page periodically to stay informed about how we are protecting your information.

11. Contact Information

If you have any questions or concerns about this Privacy Policy, please contact us at: support@aurasensorial.com.